An Instagram Influencer like Raebanns is an individual who has the ability to reach out to large audiences. Whether through social media or their own websites, they are able to reach a lot of people. As a result, they have a massive impact on a brand’s success. This is why it’s important to work with an influencer to help your business succeed.
80% of Instagram users engage with Instagram content to decide whether to purchase a product or service
Instagram is a social networking app favored by young adults. They also spend more time on the platform than their Facebook counterparts. This means ecommerce companies have a plethora of opportunities to woo potential customers.
The Instagram of course is the aforementioned social network, but the app is a multi-pronged affair enabling users to post photos, edit videos, and even create and share stories. These new features have helped the app to surpass Facebook and become the second most popular social network in the world, after Pinterest.
The social media platform boasts over 200 million active users and is expected to grow by 1.3 billion by 2022. A savvy brand can capitalize on this growing community and boost their own reach and relevancy. Whether you’re a startup or a Fortune 500 brand, Instagram is the place to be.
With a little know how, you can find out the most relevant Instagram content to target your audience and turn those clicks into sales. In fact, the average user spends 53 minutes a day on the app, which is more than the average Facebook user.
Mega-influencers provide massive reach for a brand
Mega-influencers are people with a huge social media following. They can range from celebrities to industry experts. The benefits of these social media stars are numerous. But they can also be quite expensive. This is why brand marketers need to know which influencers to look for.
Micro-influencers, on the other hand, have a smaller following. These are the more popular kinds of influencers. Their followers are usually very niche.
Mega-influencers can be celebrities, like Kylie Jenner, who have a lot of fans. They can also be major public figures, such as Will Smith.
Mega-influencers have a massive follower base, which makes them ideal for campaigns. However, their large number of followers can also be a disadvantage. If they aren’t subject matter experts, they may not be able to convey their brand identity to their audience.
A well-known brand might want to run an influencer campaign to raise awareness of its brand. They might also want to get new followers.
Authentic exposure
In the social media world, there are many ways to promote your brand. But one of the most powerful is influencer marketing. It focuses on the relationships between an influencer and their followers. As such, it is an ideal fit for brands looking to boost their brand awareness.
Unlike traditional advertising, influencers provide an opportunity for brands to reach a large audience without spending a fortune. Influencers also have an infectious energy that can spread amongst their followers.
The most important aspect of an influencer-brand partnership is trust. While it may sound obvious, the power of influencers is heightened when their fans feel confident that they are being represented honestly.
One of the simplest ways to build a relationship with an influencer is through the comments section on their Instagram account. A comment is a quick way to let an influencer know that you appreciate their work. If you are interested in collaborating with an influencer, be sure to mention why you are reaching out.
Cross-promotion
One of the best ways to increase your brand awareness and boost engagement is by aligning yourself with an influencer. However, it can be challenging to find the right influencers. There are several key metrics to look for when choosing an influencer, such as follower count, engagement rate, and reach. The goal is to find influencers with an audience that is a perfect fit for your brand.
Using Instagram Stories to cross-promote is another useful way to do this. This is a great way to promote your business, show products in action, and interact with your customers. Additionally, it helps build anticipation for new products. To find the best time to post on Instagram, make sure you are posting at the times when most people are active on the platform.
Instagram is a great platform for cross-promotion, especially with its recently introduced re-share feature. It also helps you to drive more engagement and increase your followers.
