Marketing Campaigns

Marketing Campaigns
Digital Marketing

What Makes Marketing Campaigns Targeting People with Wearables and Smartphones Unique

As wearable technology becomes more widely adopted, marketers are starting to take notice. And yet, people with wearables and smartphones aren’t just any old audience: they’re an incredibly receptive audience that expects personalization in their interactions with brands. In this article, we’ll look at how you can use targeting features like location-based targeting and interest-based […]

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